mail Email Marketing

Lifecycle email that nurtures pipeline and reactivates revenue.

We build always-on email programs that move qualified accounts through the funnel — from first-touch nurture to closed-won expansion. Segmentation, deliverability, automation and analytics, operated as one system.

Q4 Nurture Campaign
Last 30 days • Enterprise segment
Live
Open Rate
48.2%
↗ +12.4%
CTR
9.8%
↗ +3.1%
Revenue
$284K
↗ +28%
Daily sends performance
trending_up
$1.2M pipeline
Sourced this quarter
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99.4% delivered
Inbox placement
$420M+
Email-attributed pipeline
3.4x
Avg. lift on lifecycle programs
99%
Inbox deliverability rate
180+
B2B brands operated

One integrated team. Six revenue disciplines inside email.

We treat email as an operating system, not a broadcast channel. Every program is staffed in-house, instrumented end-to-end, and tied to a shared pipeline goal.

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01 — Automation

Lifecycle Programs

Triggered journeys for onboarding, nurture, reactivation and expansion — built in Marketo, HubSpot, Customer.io or Iterable.

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02 — Targeting

Segmentation & ICP

Account, persona and intent-based segments synced from your CRM and warehouse — refreshed daily, not quarterly.

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03 — Experimentation

A/B & Multivariate

Subject line, creative, send time, offer and audience tests — with statistical rigor and a documented experiment log.

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04 — Infrastructure

Deliverability

SPF, DKIM, DMARC, BIMI and warm-up plans. We monitor inbox placement across Gmail, Outlook and Apple Mail weekly.

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05 — Creative

Personalization & Copy

Editorial-grade copy and dynamic content blocks personalized to industry, role and lifecycle stage — at scale.

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06 — Measurement

Attribution & Analytics

Multi-touch attribution, cohort analysis and revenue dashboards wired into Looker, Tableau or your warehouse of choice.

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Numbers that compound quarter over quarter.

A live look at how our portfolio of B2B email programs has performed across the last twelve months — measured in pipeline, not impressions.

Email-attributed pipeline
Trailing 12 months • All clients (USD)
+184% YoY
Audience mix
By lifecycle stage
Open vs. click-through rate
By campaign type, current quarter
Above industry avg.
Deliverability index
Inbox placement, weekly
99.4%

A disciplined, four-stage operating model — engineered for compounding outcomes.

We don’t sell retainers. We deliver a forecast, a plan, and an operating system — and we run it weekly with your team, in the open.

01

Audit & Diagnostic

We audit your sender reputation, ESP setup, automation logic, list health and template stack to surface the highest-leverage plays.

02

Strategy & Forecast

Segment map, journey blueprint and a quarterly forecast tied to pipeline math — not opens and clicks alone.

03

Build & Launch

Templates, automations, attribution and creative activated in 30 days, with weekly sprint demos against your team.

04

Operate & Optimize

Weekly experiments, monthly executive reviews and continuous deliverability monitoring against revenue.

Ready to build an email program that compounds revenue quarter over quarter?

Book a 45-minute strategy call with a senior partner. We’ll review your current lifecycle math, surface the top three leverage points, and share a 90-day plan — whether or not we end up working together.

No commitment. Lifecycle review included.
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90-Day Forecast Preview
Projected pipeline impact